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Retail Tech Tour Germany 2022

Get the chance to attend the one and only event promoting the French Retail Tech savoir-faire in Germany


February + March 2022

May 31st – June 2nd 


The event starts on

February 24th



Düsseldorf & St Wendel & digital

What is the Retail Tech Tour Germany?

For the fourth year in a row, Business France enables a French delegation of Retail Tech companies to establish initial business contacts in Germany or, depending on the company’s experience, to accelerate its development there.

To achieve this goal, we offer our delegation the following business opportunities in a booming Retail Tech sector strongly focused on international cooperation:

  • Organization of individual B2B meetings with decision-makers in the retail industry
  • Establishment / development of a network of local business partners of the retail sector
  • Participation in several major events of the Retail Tech sector in Germany
  • Knowledge development of the German retail market

Get in touch with us for more information about the Retail Tech Tour Germany 2022



February 24th - Digital Bootcamp


  • Presentation of the German retail market + focus on the latest technological trends (EHI Retail Institute)
  • A French Retail Tech company settled in Germany shares its experience (Improveeze)
  • Our delegation introduces itself / Get together
  • Logistics aspects
  • Q&A
May 31st: EuroCIS

10:00  – 18:00:

  • Guided Tour of the EuroCIS 2022: the leading trade fair for retail technology
  • B2B Meetings with exhibitors including sharing experiences with exhibiting German start-ups
June 1st: Meetings with retailers
  • 9.30 – 12.00 

Meeting with Retailer 1

  • 14.00 – 17.00 

Meeting with Retailer 2

June 2nd: Innovative Retail Laboratory IRL/DFKI

13.30 – 17.30

  • Visit of the Innovative Retail Laboratory in St. Wendel established within the premises of Globus (50 hypermarkets, 90 DIY stores and 6 electronics stores in Germany)
  • Keynotes of IRL LAB and its partners
  • Pitch session
  • Networking
February - End of May
  • Organisation of further B2B meetings



Alumni 2020

Impressions of Retail Tech Tour Germany 2020

Alumni 2019

What is the Retail Tech Tour Germany?

ActiveViam testimonial



IRL Standort St. Wendel

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